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Simply be yourself

This month, our brand is showcasing the colours of Pride. Not to follow a trend, but because we deeply believe in one essential thing: everyone deserves to feel safe, respected, and free to be themselves.

In a changing world, it is not always obvious. Human rights are sometimes called into question, inequalities persist, and many still hesitate to be themselves at work, in society, or even at home. It affects us. And it concerns us.

Respect, inclusion, listening: these are not extras. They are the foundations of a fairer future. And if we can, on our scale, create a space where everyone is welcomed without judgement, then we are moving in the right direction.

👉 Want to celebrate with us? Here are two dates not to be missed:

📍 Geneva Pride: from 1st to 8th June 2025 — www.genevapride.ch

📍 Zurich Pride: from 6 to 14 June 2025 — www.zurichpridefestival.ch

🎉 These events are much more than just parties. They are moments of visibility, solidarity, and hope.

And you, in your company? How do you welcome Pride and the LGBTQIA+ community?

We are here to listen to all your questions and to support you in implementing best practices in inclusion, diversity, and equity. Because every step counts.

in News
Simply be yourself
Scirocco-Pro 2 June 2025
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